It started with a squint
On a bright beach day, our founder watched her toddler squint into the sun — and realized the flimsy toy sunglasses they'd grabbed offered no real protection at all. The 'real' pairs? Too big, too stiff, and gone in five minutes.
So we set out to build the pair we couldn't find: genuine UV400 protection, frames flexible enough to survive a toddler, and colors so fun kids actually ask to wear them.

